It’s been quite some time since I’ve talked about how to create a custom Craig’s List Ad so I wanted to revisit this topic. Firstly, CL Ads often do very well in the searches, and they are a popular option for many for both getting jobs and finding employees. The problem with CL is that…
Marketing your small business can be challenging, both in regard to cost, and the time associated with the development and implementation of an effective marketing strategy. As a small business owner myself I wanted to offer some tried-and-true suggestions that may effective for you. First and foremost, you need to identify your niche market. One…
I’ve talked a lot about the factors that will get a website ranked well. And since Google is the primary search engine, it important to ensure that your optimization and targeting efforts are focused primarily on them. If you’ve read my previous blog posts about the top ranking criteria, you already know much of what…
If you’ve had a blog for a while, you probably have a love/hate relationship with comments. As you surely have come to note, people (and bots) often post to blogs as a way to add a link back to their website, or the one/s they are promoting. Of course we don’t want the spammer to…
Rarely a day goes by that I don’t come across some website which has been compromised by hackers. This is a concern of course for everyone, yet especially the business that needs to ensure that their website is secure, and free of intrusion. As a website designer, I take security very seriously. For this reason…
As you likely know, there are a variety of tools online for those who manage their own website and want to assess its strengths and weaknesses. You can use these different tools to assist you in deciding on what, if anything, needs to be changed on your website pages, and some of them will in…
In our challenging consumer economy, one of the best strategies for success is the implementation of promotions and coupons. It is well known that many people will purchase more readily if there is a perceived savings to be had, and providing specials and limited time promotions/coupons can be a good option for many businesses. In…
I thought I would share a few thoughts regarding common Domain Name oversights my clients (and yes, even I at times) have made with their websites, and a few strategies for web success that are often overlooked. 1. Domain Name Choices: When you choose a domain name for your business, do your best to select…
In my website and on this Blog, I’ve included a lot of information about website SEO practices that work, and a bit about those that don’t. I’ve also noted that there are many SEO companies who promise to get you a high ranking in Google by optimizing your website. As I’ve noted in previous posts,…
I have written in the past about Scam email practices, specifically those who note that they can optimize your website for first page ranking on Google, etc. As I’ve noted, in most every case the email promising to help your website with SEO isn’t professional, doesn’t provide a phone number, nor do they have a…