As a rule I don’t recommend including banner or text Ads on your website unless they are related to your specific industry and can be included in an unobtrusive way. Some web sites do quite well with Ads though, such as those primarily of the resource type. For example, if you sell wedding cakes it…
With the new year fast approaching it is important for all web site owners to ensure that their site is utilizing all the resources possible to stay ahead of their competition. I can tell you from many years of experience that the most effective and successful websites are those which are designed properly, are engaging…
If you’ve read my previous post “WordPress – Step Three” then you know how to create pages and posts, work with links and widgets, create categories and edit comments, and upload images to the media library. In a nutshell “steps one through three” were the fundamentals on how to use WordPress, yet to really get…
If you’ve read my previous post “WordPress – Step Two” then you know how to install a commercial theme, create users and assign user roles, and configure all of the primary WordPress settings. Once I have all of the aforementioned in place I will begin adding my content to WordPress. As you know by now…
If you’ve read my previous post “WordPress – Step One” then you know how to install and link-up your WP website and database. After installation my suggestion is to install your Commercial Theme (or a quality free one if you prefer), configure the “settings”, assign “users” as applicable, and use “tools” to add the Theme…
If WordPress is new to you you’ll need to know how to set-up a WordPress account, and once set-up how to administer it effectively. This post will specifically address the installation process. The first thing you need to do is set-up your hosting account. For WordPress you will need a Unix/Linux hosting platform (PHP is required),…
It’s been a couple of weeks since I created my Google AdWords account, and wanted to provide you my insights so far. Firstly, I had noted that I wanted to start off with a small CPC maximum bid, so I went with $2.00 per day. This quickly proved unfruitful since my competitor ads had a…
Of the online Ad options there is none better than Google AdWords. The benefits of using Google are many, which include the fact that their search engine is #1 and used by many other search browsers (AOL is one of them) – consequently Google Ads show up on these browsers as well as their own.…
The problem with GoDaddy is that they recognize that many people are unclear on what is needed for a domain name and web hosting, so when people come to purchase something from them they (similar to what VistaPrint does) throw a variety of add-ons at you during the checkout process hoping that a buyer’s lack…
GoDaddy.com is one of the most popular domain name and hosting companies, and since working within the GoDaddy environment is not always so easy (and they have changed things a bit with their recent update) I thought I would talk a bit about how to navigate the common areas. Firstly, when you log-in you will…