Creating an engaged and interactive community on your company’s Facebook Page can be challenging; and while it can take a good amount of time to maintain a page well, statistics have shown that the majority of Facebook users are more likely to buy from a brand/company that they like on Facebook, and they’re more likely…
A Facebook page for businesses allows a business to share information and interact with visitors without having them connected to a personal account. Business pages increase awareness of your business (for free) and if you desire you can advertise on your page as well. A Facebook page for business includes business information, posting, messaging, and…
In a recent blog post “Facebook Likes Incentives” I noted an example by Fat’s restaurant in Sacramento to get Facebook “likes”. From my discussion with clients about social media marketing I know that many of you are interested in getting more interest, both Likes and Shares in your pages. As I explained in this previous…
I am always intrigued by the choices a business will make when it comes to Facebook marketing. One practice that I have long recommended is for a company to simply ask people to “like” their page. In many cases this simple “call to action” is enough to drastically improve the quota of fans. Yet with…
When it comes to Social Media engagement it is always a good idea to learn from the experts. In this regard we spend a good amount of time browsing social media marketing sites that are knowledgeable about what works and what doesn’t. We found a recent publication “How to make your Facebook page a fan…
If you’ve had a blog for a while, you probably have a love/hate relationship with comments. As you surely have come to note, people (and bots) often post to blogs as a way to add a link back to their website, or the one/s they are promoting. Of course we don’t want the spammer to…
If you use Facebook, and want to make it engaging for your business page, it can be challenging to know which Apps to use. I recently received an email from one of my clients who inquired about contest/sweepstakes Apps. Ok, so I’ve done some searching in the past, and thought this would be a good…
You may have noticed that Facebook has been making changes lately. For those of us who want to feature unique content on FB, especially for our business pages, there was the option of using FBML (Static Facebook Markup Language); Some time back this option was removed, which resulted in a variety of I-FRAME Apps to…
Some time back I wrote about the benefit of using Facebook’s “notes” feature to add your blog posts automatically to your Facebook wall. Well, if you haven’t heard Facebook discontinued the ability to import a blog feed into your Facebook a couple of months back. If you are like me and blog a lot, yet…